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Seattle Fish Company

Seattle Fish Co. is a 90-year-old wholesaler of fish and seafood, the largest in the mountain west region. With new generational leadership, the company focused its marketing attention on building its brand in Colorado.

The team took Seattle Fish Co. through the entire brand development process, including brand expression. This led to the execution of new brand elements, including brand story, franchise, positioning and visual expression, along with implementation of additional marketing efforts.

Perhaps Seattle Fish Company’s chief operating officer says it best: “COHN has been our marketing company for over four years and through marketing, PR, branding and creative services has helped us to focus our brand, tell our story, and recast ourselves as a specialty company with a 33% growth in sales over that period.” To top it off, Seattle Fish Co. is now being recognized as an industry resource for media nationwide, demonstrated by significant media placements, as well as for chefs and other customers who now call Seattle Fish Co. for menu planning help and product knowledge. Worldwide winner of 2010 ReBrand Global 100 Award.

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